iO is a blended agency. We bring together talent in marketing, technology, content, strategy, and creativity. With our belief that "experience is everything," we help our clients provide their target audience with rich and relevant brand experiences. Our track record includes helping strong brands such as Audi, Brussels Aiport, Efteling, Eneco, Fiberklaar, and Worldline grow.Established in 2005, iO operates locally and internationally, serving companies, organisations, and governments from our campuses in Belgium, the Netherlands, Sweden, Denmark, and Bulgaria.

iO is a blended agency. We bring together talent in marketing, technology, content, strategy, and creativity. With our belief that "experience is...

iO is a blended agency. We bring together talent in marketing, technology, content, strategy, and creativity. With our belief that "experience is everything," we help our clients provide their target audience with rich and relevant brand experiences.

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Roel Van Aelst

iO is een blended agency. Wij brengen talent in marketing, technologie, content, strategie en creatie samen. Met ‘experience is everything’ als overtuiging helpen we onze klanten hun doelgroep een rijke en relevante merkbeleving te bieden. Zo konden we sterke merken als Audi, Brussels Airport, Efteling, Eneco, Fiberklaar en Worldline al helpen groeien.iO werd opgericht in 2005 en opereert lokaal en internationaal in opdracht van bedrijven, organisaties en overheden vanuit onze verschillende campussen in België, Nederland, Zweden, Denemarken en Bulgarije.

iO is een blended agency. Wij brengen talent in marketing, technologie, content, strategie en creatie samen. Met ‘experience is everything’ als...

iO is een blended agency. Wij brengen talent in marketing, technologie, content, strategie en creatie samen. Met ‘experience is everything’ als overtuiging helpen we onze klanten hun doelgroep een rijke en relevante merkbeleving te bieden.

iO est une blended agency. Nous réunissons des talents dans les domaines du marketing, de la technologie, du contenu, de la stratégie et de la création. "Experience is everything" est notre credo : nous aidons nos clients à offrir à leur public cible une expérience de marque riche et pertinente. Nous avons ainsi déjà pu aider de grandes marques comme Audi, Brussels Airport, Efteling, Eneco, Fiberklaar et Worldline à se développer.Fondée en 2005, iO opère localement et internationalement pour le compte d'entreprises, d'organisations et de gouvernements depuis ses différents campus en Belgique, aux Pays-Bas, en Suède, au Danemark et en Bulgarie.

iO est une blended agency. Nous réunissons des talents dans les domaines du marketing, de la technologie, du contenu, de la stratégie et de la...

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Technology Director Rob Habraken and Senior Software Developer Jeroen Breuer receive the Sitecore Technology MVP Award, maintaining their MVP status.

Two top experts from iO once again win exclusive Sitecore Most Valuable Professional Award 2025  

In 2025, Rob Habraken and Jeroen Breuer from the blended agency iO were again awarded the Most Valuable Professional Award from Sitecore. Both meet Sitecore's highest standards for knowledge, expertise, and community engagement.

Together towards digital inclusion for all young people

Digital For Youth and iO join forces to bridge the digital divide  

At iO, they know one thing for sure: digital inclusion is more important than ever. That is why the blended agency is joining forces with Digital For Youth, an organisation that helps young people in poverty to access laptops and digital skills. Together, they will ensure that no one is left behind in this rapidly digitising world.

After transforming the digital ecosystem and editor, iO is now making Mediafin's newspaper sites future-proof and more reader-friendly.

Mediafin entrusts iO with the technical architecture of both the De Tijd and De Belegger websites 

Leading newspaper publisher Mediafin is entrusting blended agency iO with the development of its newspaper’s website's technical architecture. After 17 years of successful collaboration, during which iO built the digital eco- and content system, iO is now also going to work on the technical architecture to make the complex sites for De Tijd/L'Echo and De Belegger/L'Investisseur future-proof and more efficient.

With this strategic partnership, B.I.G. aims to enhance and personalise their digital customer experience. 

Beaulieu International Group (B.I.G.) kicks off digital transformation with iO

On December 4th, Beaulieu International Group (B.I.G.) launched the Beaulieu Unified Customer Experience (BUCX) project. This game-changing initiative is a collaboration with the blended agency iO in the role of strategic digital partner, and Optimizely, as software provider, is set to boost the digital presence of all its divisions and offer an unrivalled content experience to their online visitors.

A fresh look, improved navigation and rewritten website content to deliver exceptional user experiences.   

iO improves the online experience at Maastricht University  

Blended agency iO partners with Maastricht University (UM) to improve central content and digital user experience. The result? A website with a new look, intuitive navigation, and rewritten content. The optimisations have recently successfully gone live.

WUR and iO partner to launch an efficient, future-proof digital platform, streamlining content and optimising brand experience. 

Wageningen University & Research (WUR) chooses iO as strategic partner 

WUR has awarded the tender for developing and maintaining its digital content platform to blended agency iO.

Organisations should act quickly on digital accessibility to remain competitive.

Too few companies realise that digital accessibility is a necessity not an obligation

According to European directives, all digital products and services commercial organisations offer should be accessible by 28 June 2025. Digital accessibility is not just a legal obligation; it also provides organisations with better customer experiences and competitive advantages.

iO strengthens market position and accelerates growth with new top appointment in the Netherlands. 

Dirk van den Bosch joins iO as Country Director for the Netherlands 

Blended agency iO is proud to announce the appointment of Dirk van den Bosch as Country Director for the Netherlands. This marks an important moment in iO's growth strategy.

In addition to managing iO Campus Amsterdam, Arnoud Martens will lead the iO campuses in Rotterdam and Utrecht. 

iO brings Arnoud Martens on board as managing director Amsterdam 

Blended agency iO has appointed Arnoud Martens as the new Managing Director of campus Amsterdam, with overarching responsibility for the iO campuses in Amsterdam, Rotterdam and Utrecht. With his strong personality and years of experience in the digital sector, Arnoud is the perfect choice to lead these locations successfully.

The human factor in content: navigating AI and technological advancements

People at the heart of the 12th Content Marketing & Web Editing Congress

The Content Marketing & Web Editing Congress, organised by blended agency iO, will take place on Thursday, November 14, at the Jaarbeurs Utrecht. This event promises to be an inspiring day where the human connection takes centre stage in an increasingly digital world. As AI plays a growing role in content creation, the question remains pertinent: 'How do we still touch each other's hearts when AI does everything?'

Two top experts from iO once again win exclusive Sitecore Most Valuable Professional Award 2025

Digital For Youth and iO join forces to bridge the digital divide

Mediafin entrusts iO with the technical architecture of both the De Tijd and De Belegger websites

Beaulieu International Group (B.I.G.) kicks off digital transformation with iO

iO improves the online experience at Maastricht University

Wageningen University & Research (WUR) chooses iO as strategic partner

Too few companies realise that digital accessibility is a necessity not an obligation

Dirk van den Bosch joins iO as Country Director for the Netherlands

iO brings Arnoud Martens on board as managing director Amsterdam

People at the heart of the 12th Content Marketing & Web Editing Congress

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Pieter Janssens

CEO, iO

Roel Van Aelst

Marketing & Communication Director, iO

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